How important is adding your location to a domain name?

There is no real need to add your location to domain name.

If you need to target local audience best strategy is to get a country code domain name. At present search engines give favor to ccTLD in local search so your website would display before generic top level domains such as .com or .org etc.

For example if a someone from UK uses Google to search, it will get .uk and .co.uk first and then under will be .com and other generic top level domains.

Then again if your company already owns a generic top level domain which has some value in ranking and you have some global audience it would be best that you register the ccTLD too and redirect it to your main website to get best results local and global.

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How do you create and sell domain names?

Selling domains can be done through domain name auction and marketplace websites (sedo.com, etc.) but you have to expect that they will take a cut of sales, and auctions are not the most profitable because you can’t expect big figure sales. A much better approach to selling a domain name is to research a possible market for it. Here is an example of what the process should look like: 1. Research current industry trends, for example: car automation is on the rise, virtual reality is somewhat of a thing, crypto currency and mining, to name a few obvious ones. If you are able to spot a niche technology or trend and beat others to it, then you could think of some domains in that niche, but also keep in mind: 2. Even before registering a domain, you should do some research of possible clients. Companies that would see buying that domain as a sort of investment. When you can find those, you will be making more serious profits. 3. Contact those companies by em...

What makes a domain name good?

Domain name is good if it is serving its purpose, depending on the type of its website. When choosing a domain name there are some things to remember: For a website that is a company presentation with contact info the domain name can be same as company name. For a product or a brand presentation website, the domain name should be catchy, memorable and easy to recognise - as it is a part of a long-term strategy with branding in mind. Domain name does not have to contain keywords or location if you are focusing on making your own branding (Example: Amazon, EBay, Google…). Keywords in domain name are still beneficial as search engines will put at the top search results that are very relevant to your search criteria. Creating shortest most memorable domain name that people will share takes time, don’t rush. Be original, take time and research what brands the competition is using, don’t copy or get a similar brand as you will probably lose brand identity. Chances are...

Is it illegal to buy a domain name of a company in a different country for future use?

Having in mind that a certain trademark or brand is registered and certified internationaly, though you could register it, if you don’t have legal rights to it you may end up with infringement lawsuit. The trademark owner can contact the registry operating that domain, file a complaint and you could lose the domain ownership.

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