Off page search engine optimisation

Though on-page website search engine optimisation is not hard to do, search engines have been added new algorithms that refine your website ranking by the relevance of the content and the backlinks your website get from other high authority (high ranked) websites.

Off-page SEO involves techniques such as link building, social media marketing, and so on.

The best ones are building backlinks on high authority domains and lots of social links. Even though those backlinks might not be from your niche, the high of level of authority more than offset that and are definitely more effective than blog commenting.

Make notable posts with images, blog/post comments about your website/business activities on other relevant websites to get real “organic” traffic.

Build your presence with Facebook page, YouTube channel, Google+ page, Instagram... etc.

You will get more organic traffic within a short period through off page SEO.

THIS include following

· Quora answer with website URL

· Yahoo answer with website URL

· Web 2.0 linkbuilding

· Article submission

· Social bookmarking

· Slide share

…

Use Google Analytics (it’s free) to check where your website traffic is coming from, what is your bounce rate etc.

Comments

What makes a domain name good?

Domain name is good if it is serving its purpose, depending on the type of its website. When choosing a domain name there are some things to remember: For a website that is a company presentation with contact info the domain name can be same as company name. For a product or a brand presentation website, the domain name should be catchy, memorable and easy to recognise - as it is a part of a long-term strategy with branding in mind. Domain name does not have to contain keywords or location if you are focusing on making your own branding (Example: Amazon, EBay, Google…). Keywords in domain name are still beneficial as search engines will put at the top search results that are very relevant to your search criteria. Creating shortest most memorable domain name that people will share takes time, don’t rush. Be original, take time and research what brands the competition is using, don’t copy or get a similar brand as you will probably lose brand identity. Chances are...

Is it illegal to buy a domain name of a company in a different country for future use?

Having in mind that a certain trademark or brand is registered and certified internationaly, though you could register it, if you don’t have legal rights to it you may end up with infringement lawsuit. The trademark owner can contact the registry operating that domain, file a complaint and you could lose the domain ownership.

What is Web 2.0? Which websites come under this term?

With “Web 1.0” the content presented on websites was made by the website or service owner, and users where just browsing or had very little interaction with it. Progressing from the basic html websites, to more responsive designs with much more interaction, and online services, has made a fundamental change in how we use the web. Now, on the “Web 2.0″, we are consuming user-generated content, and these different services work well with one another. Just take a look at YouTube for example, a service where there is a ton of user generated video content, and then it is shared on social media ( Facebook for example). The user is actually invited to contribute and get involved (albeit a simple comment, like or other kind of interaction).

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